1. Home
  2. Careers
  3. Job Searching

Professional Branding
Creating Your Professional Brand

By , About.com Guide

Facebook Badge

Copyright Facebook

Professional branding is important for anyone who is job searching or building their career. It's important to create a personal brand that portrays you in a professional light and which provides employers and contacts with a strong positive impression of you as a high-caliber individual who would be an asset to their organization.

Building Your Professional Brand
How to create a professional brand, along with an online presence to help with your job searching and career building.

Tips for Building Your Brand
Building a professional brand is necessary in this competitive job market. Job seekers need to have a professional online presence that can easily be found by hiring managers, recruiters, and career contacts. Here are some tips on how to notch up your online presence.

The Benefits of Branding
Establishing a personal brand allows you to differentiate and position yourself from the competition and claim your job.

Create a Jobfox Web Page
Jobfox matches job seekers with prospective employers, provides a personal professional web page, as well as tools to manage a job search.

Use Your LinkedIn Profile for Branding
How to use your LinkedIn profile to increase your visibility, so employers and recruiters can find you.

Create a VisualCV
A VisualCV is an online resume that includes all the facets of a traditional resume, with add-ons like video, images, and links to your accomplishments.

Use Your Brand so Employers Can Find You
Part of building your professional brand is to build a presence that hiring managers and recruiters can find easily find online. Here's how to get started.

Professional Branding Tools
Explore Job Searching
About.com Special Features

A Smarter Future

Tips that will help finance your education, excel in the classroom, and advance your career. More >

How to Write a Cover Letter

Looking for a new job? Use these tips and put your best foot forward. More >

  1. Home
  2. Careers
  3. Job Searching
  4. Career Building
  5. Professional Branding
  6. Professional Branding: Building Your Personal Brand>

©2009 About.com, a part of The New York Times Company.

All rights reserved.