In addition, your LinkedIn profile can increase your visibility online and help you build your professional brand that showcases your background to prospective employers. Here are tips for how to make your LinkedIn profile stand out from the crowd.
LinkedIn Profile Tips
It's important to be sure that your LinkedIn profile is complete and detailed. In fact, you can consider your LinkedIn profile your online resume. It should have all the same information that is on your resume including your qualifications, your experience, and your skills.
You can add a photo (a headshot) to your LinkedIn profile. Do be sure the photo represents the professional you and isn't too casual.
Don't forget to make your profile public - that's how the world can find it. Also, customizing your URL will give you a link that's easy to share. If your name is available use it. My LinkedIn URL, for example, is http://www.linkedin.com/in/alisondoyle.