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Job Interview Answer: What Do You Know About This Company?

By Alison Doyle, About.com

A typical job interview question, asked to find out how much company research you have conducted, is "What do you know about this company?"

Prepare in advance, and in a word, research, so, you can provide relevant and current information about your prospective employer to the interviewer. Start by researching the company online. Review the "About Us" section of the company web site. Google the company, read blogs that mention it, and check Discussion Boards and social networking sites.

If you're a college graduate check with the Career Office at your school to see if you can get a list of alumni who work for the company. That's an ideal way to get an insider's view of the employer, and to get information that might not be available elsewhere.

Use the information you have gathered to create a bulleted list of relevant information that you can easily remember during the interview. Taking the time to research will help you make a good impression with how much you know about the company.

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Alison Doyle
Guide since 1998

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